AGILIDY / STARK EY POVPrepared for Starkey leadership
If we owned the commercial outcome

One Starkey.
Connected experiences.
Accelerated growth.

A business-first point of view on helping Starkey reach more people, grow hearing-professional relationships, and turn remarkable product innovation into repeatable commercial success.

Product innovation

Omega AI+ and AI-powered hearing technology create new opportunities for provider education and adoption.

Provider relationships

Wholesale, retail and Start Hearing depend on coordinated experiences with hearing-care professionals.

Commercial leadership

The Senior Director CRM and Commercial Enablement role signals investment in strategy, adoption and business outcomes.

Three commercial outcomes

Grow the business. Elevate the experience.

01

Accelerate provider growth

Bring together account engagement, purchasing patterns, education, service and field activity so commercial teams can help hearing professionals grow their practices.

Revenue per provider • retention • share of wallet
02

Create connected hearing-care experiences

Connect the experience across Start Hearing, benefit partners, hearing professionals, retail and service. Give each stakeholder the right context at the right moment.

Referral conversion • appointment completion • satisfaction
03

Turn innovation into growth faster

Make launches such as Omega AI+ a coordinated commercial motion across provider readiness, education, targeted engagement and measurable adoption.

Launch adoption • training-to-order conversion • time to first sale
Illustrative future-state journey

From first interest to lifelong hearing care

01
Benefit awareness
02
Qualified referral
03
Provider appointment
04
Fitting & adoption
05
Service & advocacy

A proposed connected journey, not a claim about Starkey’s current technology or process gaps. Respect patient consent, provider relationships, and applicable privacy requirements.

Executive film

The opportunity in two minutes

Why this matters personally

The mission is personal.

I experienced hearing loss at an early age. I understand firsthand why helping people hear better matters. That is why Starkey’s mission caught my attention and why I spent time developing this perspective.

— Jason Wickman, Founder, Agilidy

The leadership opportunity

Business-first CRM leadership, alongside your team.

After 12 years at Microsoft and more than 25 years working around Microsoft CRM and Dynamics, I founded Agilidy to help companies turn technology investment into business outcomes. We can provide fractional commercial CRM leadership, coordinate existing partners and specialists, and help recruit the long-term leader while progress continues.

Continue the conversation
Research basis: Starkey executive leadership biographies; Starkey Senior Director, IT – CRM & Commercial Enablement posting; Starkey Omega AI+ announcement; Start Hearing program materials. All proposed initiatives are hypotheses for discussion. No internal systems, commercial performance, partner contracts or financial assumptions have been independently validated. This is an independent Agilidy point of view, not a Starkey-endorsed publication.