Prepared for Stephanie Wilkinson · Chief Customer Officer · PrePass

PrePass Doesn't Have a CRM Problem.
It Has a Customer Intelligence Opportunity.

Connecting PrePass customer intelligence, Dynamics 365 and AI could turn operational signals into measurable growth and retention actions.

Presented by Jason Wickman · Agilidy · Prompted by PrePass's open D365 Sales Business Analyst role — context, not the thesis.

The Platform

PrePass Has Evolved From a Product Into a Platform.

As product breadth increases, the value of connecting customer intelligence increases with it.

100K+

fleet customers

800K+

commercial vehicles

1B+

safe bypasses since 1993

~$9B

estimated customer savings

One Integrated Fleet Platform

PrePass Bypass
Toll Management
INFORM Analytics
AI Toll Insights
FleetDrive 360

Bypass · tolling · safety insight · compliance — inside one commercial relationship

Based on publicly available information, including the FleetDrive 360 acquisition announced December 2025.

The Opportunity

Your Best Sales Signal May Not Be in CRM.

Our hypothesis: the strongest expansion and retention signals may already exist outside CRM.

Dynamics 365 Knows the Relationship

Accounts

Contacts

Opportunities

Quotes & orders

Seller activities

Pipeline

Forecast

Interaction history

PrePass Knows the Customer

Vehicles enrolled

Bypass frequency

Routes & toll activity

Toll discrepancies

Compliance activity

Safety trends

Product utilization

Value created

Customer Intelligence Operating System

One view answering: who to contact, why now, what to recommend, and what it is worth.

Illustrative. The first 30 days would validate which of these signals exist today and are commercially usable.

The Scale Opportunity

100,000 Customers Create an Installed-Base Growth Engine.

At PrePass scale, small movements in product attachment become thousands of expansion conversations.

Illustrative Attach-Rate Scenario

+1%

1,000 fleet customers

+2%

2,000 fleet customers

+5%

5,000 fleet customers

+10%

10,000 fleet customers

Each point of product attachment represents roughly 1,000 additional fleet relationships — before any pricing assumption is applied.

Potential Next Best PrePass Solution

Bypass only
Toll Management
Bypass + Toll
INFORM / Compliance
Compliance only
Bypass / Toll
Complex toll footprint
AI Toll Insights

The system answers: who to contact · why now · what to recommend · estimated value · next action

Proven Value

PrePass Can Tell Each Customer What Value It Already Created.

Most subscription companies estimate value delivered. PrePass publishes it.

~7 min

driver time saved per bypass

~0.5 gal

fuel saved per bypass

~$10.65

operating-cost savings per bypass

18,442 bypasses

illustrative fleet, one year

× $10.65 ≈ $196,000

estimated operating savings created

× 7 min ≈ 2,151 hours

driver time returned

PROVEN VALUE
RENEWAL
EXPANSION

"You generated roughly $196K of measurable operating value from PrePass this year. Based on your toll footprint, we believe there is another opportunity to reduce cost here."

Customer-value data should not live only in analytics. Illustrative math using PrePass's published Mile Marker averages.

The CCO View

One Customer Lifecycle Should Connect Growth, Adoption and Retention.

A Chief Customer Officer mandate spans the entire lifecycle — so should the measurement system.

SELL

Pipeline coverage

Forecast accuracy

ONBOARD

Time-to-first-value

Activation rate

ADOPT

Vehicles enrolled

Product utilization

PROVE VALUE

Bypasses & savings

Toll recovery

EXPAND

Product attach

Cross-sell rate

RETAIN

Customer health

Save rate

One Operating Model for the Complete Customer Lifecycle

The goal is not another dashboard — it is one view connecting customer outcomes with commercial outcomes.

Illustrative metric set. We would align to the measures PrePass already trusts and can source today.

The AI Model

PrePass Already Uses AI to Turn Data Into Action. Apply the Same Idea to Growth.

The pattern already exists inside PrePass. It has not yet been pointed at growth and retention.

Today · Customer-Facing — AI Toll Insights, Launched February 2026

Toll, GPS & agency data
›
AI Toll Insights
›
Recommendation
›
Customer savings

Next · Commercial — The Same Model, Applied to Growth and Retention

Customer & product data
›
AI commercial signal
›
Dynamics 365 workflow
›
Seller / CSM action
›
Measured growth & retention

Potential AI-Generated Commercial Signals

"Fleet expanded 18%."
"Toll complexity increased."
"Product adoption declining."
"FleetDrive 360 candidate."

The advantage is not another dashboard. It is shortening the distance between signal and action.

Why Speed Matters

The First Advantage Is Time.

Traditional Engagement Path

Sales process

Discovery

Solution architecture

Proposal

Contracting

Resource staffing

Kickoff

Work begins

Agilidy · Jason Wickman

Executive alignment
›
Find the growth
›
Execute
›
Measure

Start learning from the business before committing to a large transformation.

The Program

90 Days Is Enough Time to Determine Whether This Is Worth Scaling.

PrePass Customer Intelligence Accelerator — 90 days to connect customer data, Dynamics 365 and commercial action.

DAYS 1–30

Find the Growth

  • Map sales, RevOps, CS, support, D365
  • Establish baseline economics
  • Assess attach, cohorts, retention signals
  • Size FleetDrive 360 overlap

Top 3 quantified commercial opportunities

DAYS 31–60

Connect the Signals

  • Select the highest-value use cases
  • Next Best PrePass Solution
  • Customer health and retention risk
  • Configure D365 / Power Platform

Working signal-to-action workflows

DAYS 61–90

Prove the Outcome

  • Deploy 2–3 prioritized use cases
  • Measure opportunities and attach
  • Track retention actions and adoption
  • Report results against baseline

Measured results, not a status update

DAY 90 DECISION:SCALECHANGESTOP

The Offer

Keep Hiring. Start Producing Results Now.

PrePass Continues

  • Hiring the permanent Dynamics 365 business analyst
  • Building durable internal capability
  • Executing the product and platform roadmap
  • Owning the long-term operating model

Jason Starts Now

  • Owns commercial outcomes and prioritization
  • Connects customer and product signals to D365
  • Orchestrates specialists only where required
  • Deploys initial use cases and measures results
  • Helps recruit the permanent internal resource

3-month initial engagement

Starting as low as $10K/month

One accountable senior leader

Specialists only when required

30-Minute Executive Working Session

"Is there enough potential value here to spend 30 minutes testing the hypothesis together?"

© 2026 Agilidy · Prepared exclusively for PrePass · Confidential